A Palette Inspired by Nature
Typically, forestry branding employs a gamut of earthy greens. But for Wildwoods & Forestry, we chose to take a different route. We included hues inspired by the Scottish thistle—a rich purple—to break the monotony. Alongside, we picked an array of greens and a soft yellow, dancing delicately between industry norms and the brand's unique identity.
A prevalent theme in forestry branding revolves around earthy greens. However, for Wildwoods & Forestry, it was essential to have a brand identity that stood out, not one that blended in. We dove into nature’s palette, picking unique hues inspired by the environment.
The chosen colours are a delicate dance between the industry standards and the uniqueness Wildwoods & Forestry brings. We included of hues from the Scottish thistle in a rich purple, an array of greens and a soft yellow. These colours tell a vibrant visual story of their roots and values.